In the last post we touched on a couple of different approaches to parasite SEO and why I (currently) focus on the less risky version.
But now we’re into the juicy stuff. This is the post people usually ask for straight away.
“What’s the layout?”
“Where do you put the links?”
“How long does it need to be?”
So here’s how I do it. Not as a template you must follow, but as a general structure that’s worked for me across different platforms and niches.
The goal is simple. Make it easy for Google to understand the page and easy for a human to decide … and ideally, click!
The first rule is intent, not length
Before structure, there’s intent.
Many parasite review pages fail because they try to be everything at once. Informational. Commercial. Comparison. Tutorial. All mashed together.
A review page has one job. Help someone who is already aware of the product decide if it’s worth their time or money.
That means no history lessons or industry overviews. No padding to hit a word count.
If the search intent is “is this worth it”, answer that cleanly and early on.
The opening does more work than people think
Firstly, don’t be afraid to use the exact match keyword within the title. Google still loves this on high-authority platforms. I also experiment with semantic variations in the title.
Then, I keep the opening short and direct.
One or two paragraphs. No clever hooks. No storytelling. Just context.
What the product claims to do, who it’s aimed at and why I looked at it.
If someone can’t tell within ten seconds whether the page is relevant, they’ll bounce and platforms notice that, even if people pretend they don’t.
Clarity beats personality here because Google also notices the bounce and drops your ranking if engagement is fleeting.
How I break the page into sections
After the intro, the structure stays consistent.
First, what the product actually does. Not marketing language. Plain explanation.
Then, where it works well. Specific situations. Specific users.
After that, where it falls short. This part matters more than most people realise. Honest negatives build trust and keep the page grounded.
Then, who should use it and who should skip it. This helps both readers and intent matching.
Finally, a short verdict. This is not a sales pitch, but more of a summary.
I also include a ‘star ratings’ section and a FAQ towards the end of the review.
That’s it. No fancy frameworks and AI does a lot of the heavy-lifting here.
Links are placed with restraint
I don’t scatter links everywhere.
Usually one link near the top, once the reader knows what the page is about. Two or three links highlighting strong benefits and one near the end for people who scroll.
I avoid stacking links or repeating the same call to action over and over. That feels desperate and it looks messy.
The page should read fine even if you removed every link.
Why I often use supporting pages
On platforms that allow it, I like using supporting pages.
These are separate sub-pages that go deeper on things like pricing, use cases, or common questions. These are often PAA queries. They link back to the main review.
This keeps the main page clean and focused while still building topical depth around it.
The important part is restraint. Supporting pages exist to clarify, not to inflate.
What I deliberately avoid
There are a few things I don’t do anymore.
- I don’t keyword stuff headings.
- I don’t force comparisons that don’t make sense.
- I don’t chase perfect optimisation scores.
I also avoid copying structures from big affiliate sites. They’re built for scale and branding. My parasite pages are built for clarity and speed.
Why this works better on parasite platforms
Parasite platforms reward clarity (as does AI search).
Pages get indexed quickly and those valuable user signals show up faster. If something doesn’t work, you know early.
This structure keeps things readable and honest, which tends to hold attention longer. That matters more than clever tricks.
It also makes updates easier. You can tweak a section without rewriting the whole page.
This is a starting point, not a formula
I’ve purposely not provided my exact prompts here but rather given you a framework to build your own unique workflow around.
I’m not claiming this is the best structure. It’s just one that fits how I work, the constraints I’m under and has been refined over time through feedback.
If you’re testing parasite SEO, the main thing is to keep the feedback loop tight. Publish, observe and adjust.
In the next post, I’ll explain why I often test this structure in health niches first and what that teaches you faster than most other markets.
As always, post your own observations and questions below … we’re here to help 
-Cheers! Rohan.